（a）Explain two advantages and two disadvantages to Jemi of buying a franchise． Advantage 1： . . . Advantage 2： . . . Disadvantage 1： . . . Disadvantage 2： . . .

Award 1 mark for each advantage/disadvantage (max 2 advantages/max 2 disadvantages).
Award a maximum of 1 additional mark for each explanation of the advantage/disadvantage of buying a franchise which must be applied to this context.

Relevant advantages might include:
- Risk of business failure to the franchisee is much reduced - because the brand is well-known with people who like eating vegan meals
- The franchisor pays for national advertising - reducing the costs of promotion for the restaurant
- Supplies are obtained from central sources / quality will be assured as already checked by the franchisor - less need to research suppliers of plant-based ingredients
- Fewer decisions to be made
- Training for employees and management is provided/arranged by the franchisor
- Banks may be more willing to lend as risk of failure is lower

Relevant disadvantages might include:
- Less independence than when operating a non-franchise business / franchisor will impose strict controls over what is allowed - which meals to sell
- May be unable to make decisions to suit the local areas - and some local vegetables may be more popular than others nationally
- Licence fee must be paid to the franchisor - costs \(\$ 50000\)
- Local advertising will still have to be paid for by the franchisee
- Royalty payment made to franchisor each year

For example: The risk of business failure is much reduced (1) because the brand is well-known with people who like eating vegan meals (app).

Application could include: restaurant; vegan target market; plant-based ingredients; meals; fruit and vegetables; \$50000; chefs; working 40 hours a week; 12 employees; increasing trend for people eating vegan meals; eating less meat is good for the environment; menus; recipes.