（a）Explain one objective each of the following TSE stakeholder groups might have． Shareholders： . . . Suppliers： . . . Employees： . . . Customers： . . .

Award 1 mark for each objective (max 4).
Award a maximum of 1 additional mark for each explanation of the objective applied to this context.

Relevant objectives might include:
Shareholders:
- To receive dividends - from increased profit when more tennis balls are sold
- To increase the price of their shares
- To increase profit
- To increase market share
- To increase revenue/sales

Suppliers:
- To increase sales/revenue/profits from selling its raw materials - such as plastic to make the rackets
- To be paid on time/paid back

Employees:
- To receive higher wages - when working full-time in the factory
- To have a secure job / no risk of being made redundant
- To have good working conditions
- To have opportunities for promotion - as looking into a new market in another country

Customers:
- To receive a quality product / doesn't break easily - when playing badminton
- To pay a low price for the product
- To get it delivered on time

For example: To receive dividends (1) from increased profit when more sports equipment is sold (app).

Application could include: sports equipment; skilled and full-time workers; sells in 30 countries; factories in 10 countries; two companies that may be taken over; want to increase market share; a well-motivated workforce is important; uses new technology and automation for flow production; rubber; plastic; high-quality products.